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Speaking
Ken keynoting the AUPHA Annual Meeting
When you need someone who can bring healthcare professionals together in an entertaining manner, Dr. Kenneth Cohn is an experienced speaker and member of the National Speakers Association.
He weaves decades of experience into a memorable presentation using personal and professional anecdotes that facilitate interaction and discussion and pave the way for future progress.
Dr. Cohn has given keynote addresses, facilitated medical staff and Board retreats, spoken at conferences, and offered seminars for more detailed learning.
Dr. Kenneth Cohn is currently scheduled to speak at the following conferences:
American College of Healthcare Executives:
Practical Strategies for Engaging Physicians Seminar
- February 24-25, 2010, St. Petersburg Beach, FL
- May 5-6, 2010, San Antonio, TX
Client Comments
I hesitated to sign up for Dr. Cohn’s seminar Practical Strategies for Engaging Physicians because I thought that it would be like all the rest: general principles, outdated statistics, and platitudes.Was I surprised! Dr. Cohn is a practicing surgeon and passionate educator who shows case reports of revenues rising, expenses decreasing, and clinical outcomes improving when hospital leaders and physicians use specific techniques that he covers in his two-day seminar.
Dr Cohn discussed physician advisory groups, physician champions, medical staff models, recruitment and retention, and engaging physicians who do not want to be engaged with easy-to-remember case presentations and entertaining anecdotes. He and his practicing physician co-presenter made it easy to interact, reflect, and learn in a safe setting.
What differentiates this course from others became immediately apparent: Dr. Cohn and his co-presenter gained their wisdom through real-life experience – taking disparate groups of administrators and physicians and guiding them to success with tools and techniques that are built to endure. The approximately 200-page binder will be a treasure trove of action ideas for years to come.
I strongly recommend Dr. Cohn’s seminar to all health care administrators and physician leaders.
Ellen Guarnieri, FACHE, Strategic Consultant, Robert Wood Johnson Health System
Just to acknowledge the high degree of appreciation I had with respect to your presentation, “Practical Stategies for Engaging Physicians.” I was able to take away some excellent concepts and ideas and was much better off for having attended. I really enjoyed your presentation style. Not only was your thorough knowledge of the subject very evident, your enthusiasm and passion manifested themselves throughout your presentation. Of particular note, were the various literary references and storytelling that you utilized to make points much more vividly for the listeners. Again, thanks, and hopefully I will see you in another presentation in the future.
Gary Keller, CEO, Lafayette Hospital
Congress of American College of Healthcare Executives, Chicago, IL
- Field-tested physician recruiting, contracting, and retention strategies, March 24, 2010
University of Minnesota Executive MBA Program, January 14, 2010
- Innovation in a Recession: Ways That Healthcare Providers Can Engage in Continuous Innovation
Speaking Topics
- Engaging physicians to cut costs
- Dealing with a medical staff in crisis
- Creating your own future
- Improving care transitions
- Interdependent healthcare: moving from me to we
- Ethical issues involving physician-hospital relations
- Medical staff models for a sustainable future
- Engaging healthcare professionals in innovation despite recession
- Physicians transitioning to non-clinical careers
- Improving physician-administrator collaboration: a case-based approach
- Practical strategies for engaging physicians
- Developing a physician mentoring program to promote recruitment and retention efforts
- Improving physician-related marketing efforts
- Confessions of a surgeon: personal experience with 360o feedback
- Adding tools to your toolkit: exploring the complexity of physician engagement
- Solutions for dealing with physician-hospital competition
- The pulse of physician-hospital relations
- Win-win negotiation strategies
- Conflict resolution in healthcare
- Engaging physicians to improve quality, safety, and throughput
- Overcoming physician frustration
- Recognizing and dealing with physician burnout
- Incorporating insights from complexity science, appreciative inquiry, and positive deviance into healthcare practice
- Preparing healthcare leaders for interprofessional practice
- Bringing together future healthcare professionals to build open and honest communication
- The odyssey of physician-patient communication
- Using Internet-based weblogs to maintain connection with and within the medical staff
- 21st Century implications of healthcare economics
When you need an experienced, results-oriented, entertaining, and memorable speaker, please contact Dr. Kenneth Cohn today for customized presentations that fit your needs and exceed your audience’s expectations.
To download Dr. Cohn’s speaker’s kit, please click here.
My greatest appreciation for your participation in the Physician Summit! You delivered beautifullly! I have heard great compliments about your ‘down to earth’ style and ‘to the point’ message you brought. The doctors connected with you and were able to see themselves in it. The stories were perfect! I couldn’t be more pleased!
Herdley O. Paolini, Ph.D., L.P., Director, Physician Support Services, Florida HospitalOur physician leaders and executives enjoyed your discussion on physician engagement, financial collaboration, and hospitalist integration. By using the concepts you introduced, there is tremendous potential to improve care and relationships at Aultman. – William Wallace, M.D., President, Medical Staff, Aultman Health System
Dr Cohn is an expert on physician and management collaboration. His presentation was a perfect fit for our group: dynamic, practical and packed with insight into how to overcome barriers and use new approaches to align ourselves for better outcomes and improved relationships.
Some of the comments were: “Very Energetic Speaker”; “Great Communication Tips”; “Great Presentation”; “The information and the way it was presented by Dr Cohn were thought-provoking and interesting”; “Great Motivator”; “Provided very useful info and insight in an entertaining way” ; “Wonderful! And very thought provoking info”; “Wow, thank you for this growth opportunity” ; “Great Speaker and very knowledgeable and well versed” ; “Very engaging.” – Janet Pursley, RN, BSN, MBA, Mercy Advanced Health Management Institute Executive Director
Ken’s expertise has been a great asset to me as I discover and implement deals that create winning situations for hospitals, physicians, and communities. Ken’s framework for exploration and communication has allowed me to look outside the box for winning collaborations in this ever-changing healthcare market. – Demetrix P. Tolliver, MHA, COO, Luling Rehabilitation Hospital
New Talks for 2009-10
- Dealing with a medical staff in crisis
- Field-tested physician recruitment, contracting, and retention strategies
- Physicians transitioning to non-clinical careers
- Engaging physicians to improve quality and safety and cut costs
- Creating your own future
- Engaging healthcare professionals in innovation despite recession
I. Dealing with a Medical Staff in Crisis
Although hospital leaders serve at the pleasure of the Board, they are also held accountable for the conduct of the independent and employed physicians who work there. Participants will learn:
- How a group of independent physicians, feeling disrespected by the tactics hospital leaders used to deal with disruptive change voted with their feet, admitting patients to competing hospitals, which made revenues plummet and resulted in layoffs of over 100 hospital employees
- What a unified effort from the President of the Medical Staff, independent and employed physician champions, and hospital leaders accomplished
- Steps to prevent such a crisis from happening at your organization
II. Field-tested physician recruitment, contracting, and retention strategies
Over one third of all practicing physicians are at least 55 years old. Recruiting and retention are key 21st century strategies to ensure the delivery of mission-critical services to our communities. Participants will learn how to:
- Use Internet technology to advantage
- Develop compelling marketing materials
- Structure appropriate financial incentives
- Make the interviewing process stand out
- Utilize a contract checklist to clinch the deal with the offer
- Develop physician mentoring programs for accelerated learning and optimal retention
III. Physicians Transitioning to Non-Clinical Careers
A recent survey by Merritt Hawkins of 12,000 primary care physicians revealed that 10% plan to seek employment outside of healthcare in the next 3 years. Participants will learn:
- What forces drive physician dissatisfaction
- How to recognize and channel this energy toward improving care where you work
- A rapid technique for helping disgruntled doctors find their niche and remain clinically connected
IV. Engaging Physicians to Improve Quality and Safety and Cut Hospital Costs
A constant challenge that hospital and physician leaders face is how to align incentives to save resources and invest in improving care for their communities. Until we recognize what matters to both groups, we remain stuck in a blame game, which suboptimizes care.
Participants will learn how:
- A California hospital uses collaboration to reduce sepsis mortality and virtual gainsharing to obtain lasting physician engagement and cost reduction
- A New England physician champion used healthy competition to reduce cost and variability among cardiologists in the catheterization laboratory that he directs
- A number of hospitals limit the controversial aspects of monitoring care outcomes by engaging respected physician champions
- A Colorado community hospital cut its supply costs by over $500,000 in one year by convening a physician panel and convincing them that their input was valued
- A West-coast hospital system saved over $4 million when orthopedists consolidated their implant vendors from 8 to 2
V. Creating Your Own Future: Overcoming Physician Frustration
According to the late Peter Drucker, “The best way to predict the future is to create the future.”
In this seminar, participants will explore:
- Differences between physicians and hospital administrators
- Ways of dealing with disruptive change
- Tools for building on success, resolving conflict, and aligning vision and goals
VI. Engaging Healthcare Professionals in Innovation Despite Recession
“Only a baby desires change,” said a surgeon frustrated by the hassles of stagnant reimbursement, increasing office expenses, and rising consumer expectations and regulatory oversight. Change can be upsetting when done to us, but exciting when done by us. Participants will learn:
- Which US healthcare organizations have carried out major successful, sustainable innovations and what did they do
- What are the keys to breakthrough innovation
- How can one pursue an innovation strategy and promote an innovation culture in healthcare organizations
Past Speaking Engagements
Seminars
- American College of Healthcare Executives
- Practical Strategies for Engaging Physicians
- The Pulse of Physician-Hospital Relations
- Improving Care Transitions
- Johns Hopkins Business of Medicine Program – Better Communication for Better Care
Conferences
- American College of Physician Executives, Estes Park Institute, Healthcare Roundtable, Association of Cancer Executives, and Eastern Association of Trauma Surgery on topics related to collaboration, structured dialogue, and burnout
- Ellison Pierce Symposium, Boston Medical Center, Configuring Operating Rooms for the 21st Century, on topics related to communication, collaboration, and conflict resolution
Keynote/ International Addresses
- Creating Your Own Future: Overcoming Physician Frustration
Florida Hospital - Collaborating with Physicians in Uncertain Times
The Yankee Alliance - Engaging Healthcare Professionals in Innovation
Sebasticook Valley Hospital - Advanced Healthcare Communication and Communication Strategies
Mercy Advanced Health Management Institute, St. Louis, MO - Engaging Physicians in Improving Care: A Case-Based Approach
The Alaska State Hospital and Nursing Home Association - Crossing the Chasm: Preparing Healthcare Leaders for Interprofessional Practice
The Association of University Programs in Health Administration - Bringing Together Future Healthcare Professionals to Build Open and Honest Communication
The First Annual Mark Ryan Healthcare Collaboration Symposium, University of Houston-Clear Lake - The Odyssey of Healthcare Communication
Independent Doctors Forum, London, UK - Improving Physician-Hospital Relations: Implications for Our Communities
First People’s Congress on Healthcare Communication, Beijing, China - Working as a Team and Communicating with Patients in Oncology
- Instituto Toscano Tumori, Florence, Italy
- Medical Staff Models for a Sustainable Future
Missouri Hospital Association - Field-Tested Physician Recruitment Strategies
Maine Hospital Association - Engaging Physicians in Improving Quality, Safety, and Throughput
Tenet Health System
On behalf of the Board of Directors and the entire membership of AUPHA, I would like to extend our tremendous gratitude for your participation as Pattullo Lecturer at our 2006 annual meeting. While the entire meeting was a rousing success, I heard from many people that your session was the highlight.
It was a genuine pleasure to hear you share thoughts and experience with audience members. Your discussion on the educational chasm, collaboration, and strategies for developing passionate and informed healthcare educators really set the stage for AUPHA moving forward. I am particularly excited about how we as an association can impact quality and performance excellence.
Again, thank you for your wonderful presentation. It was unique and very thought provoking.
Lydia Reed, MBA, CAE, President and CEO
I met Dr. Cohn at the AUPHA meeting the summer of 2006. After some quick brainstorming, he and I agreed to a first of its kind Symposium on Interdisciplinary Collaboration. Ken did an excellent job, in a two-hour format, involving in and illustrating the challenges faced by interdisciplinary healthcare professionals in communicating with each other. We had 90 students in attendance from various programs in the Texas Medical Center. We will be sponsoring this program annually and fully expect attendance to grow exponentially. – Dan Martin, Executive in Residence and Interim Program Director, University of Houston Clear Lake at Texas Medical Center
Grand Rounds
University of North Carolina, SUNY Stonybrook, Greater Baltimore Medical Center, University of Iowa Medical Center, the Johns Hopkins Business of Medicine Program, and Maine and Baystate Medical Programs on topics relating to physician frustration and leadership strategies
When you need an experienced, results-oriented, entertaining, and memorable speaker, please contact Dr. Kenneth Cohn today for customized presentations that fit your needs and exceed your audience’s expectations.
To download Dr. Cohn’s speaker’s kit, please click here.
